Scottie Scheffler has once again reached the top of the PGA Tour, capturing the 2026 TOUR Championship at East Lake Golf Club and collecting a massive $10 million winner’s check from the tournament’s $40 million purse. The victory adds another major achievement to an already remarkable career for the world No. 1, who has continued…
Callaway has issued a new response as the controversy surrounding Good Good Golf’s divisive advertisement continues to generate widespread discussion across the golf world. What began as a promotional campaign for a golf driver has quickly developed into a serious reputational crisis involving one of the sport’s most recognizable equipment brands and one of its…
The PGA TOUR is once again facing intense debate surrounding the format of its season-ending TOUR Championship, with the competition at East Lake Golf Club drawing attention over changes designed to make the FedExCup finale simpler, fairer and more engaging for fans. The 2026 TOUR Championship marks the second year of a significant departure from…
Viktor Hovland has found himself at the center of another golf rules debate after a relief ruling during the 2026 Tour Championship at East Lake reignited questions about whether the game’s rulebook gives players too much of an advantage in certain situations. The Norwegian star is having one of the strongest stretches of his season….
Good Good CEO Matt Kendrick has broken his silence with a series of late-night posts that have sent the golf world into another frenzy, reigniting the controversy surrounding the company and its former business partners. The Good Good co-founder took to X (formerly Twitter) in the early hours of Friday morning, delivering a series of…
The fallout from Good Good Golf’s controversial advertisement has taken another dramatic turn, with the company’s CEO and co-founder Matt Kendrick launching a fierce public attack on former partner Callaway Golf. What began as backlash over a short promotional video has now developed into a bitter dispute between two major names in the golf industry,…
Good Good Golf CEO Garrett Clark has addressed the growing backlash surrounding the company’s controversial Callaway driver advertisement, as the online reaction to the video continues to intensify. The advertisement, which was created as part of Good Good’s promotional partnership with Callaway, quickly became a major talking point after viewers criticized the way a woman…
GOOD GOOD GOLF LOSES MAJOR SPONSORSHIP DEALS AS CONTROVERSY DEEPENS Good Good Golf is facing one of the biggest crises in the company’s history after losing major sponsorship opportunities and seeing key business relationships collapse following the backlash over a controversial advertisement. The rapidly growing golf-media brand has been hit by a series of damaging…
The fallout from the controversial Good Good Golf advertisement has taken another dramatic turn, with Good Good CEO Matt Kendrick publicly turning his criticism toward former business partner Callaway Golf. Kendrick has accused Callaway of orchestrating what he described as a “co-ordinated media blitz” against Good Good after the golf equipment giant ended its relationship…
Alexis Miestowski has found herself at the center of one of the biggest controversies to hit the online golf world after appearing in a Good Good Golf advertisement that sparked widespread criticism over its depiction of violence against women. The advertisement, created to promote a new Good Good and Callaway driver, showed Good Good co-founder…