Tiger Woods Breaks Silence After Puma Lawsuit Over Sun Day Red Logo

Tiger Woods’s apparel brand, Sun Day Red, is currently facing legal challenges concerning its logo design. On January 2, 2025, Puma filed a notice of opposition with the U.S. Patent and Trademark Office, asserting that Sun Day Red’s leaping tiger logo closely resembles Puma’s iconic “Leaping Cat” emblem, which has been in use since 1969.

Puma contends that the similarity between the two logos could lead to consumer confusion, especially given the overlapping markets in sports apparel.